Event Overview

"PRIMA is one of the best conferences to network with peers from the industry"
- Director Market Intelligence, Iggesund Paperboard

About PRIMA

The PRIMA conference is more than just an event. Over the last 57 years, PRIMA has established a reputation as the go-to network hub for the entire fibre value chain – from forestry, minerals and chemicals companies through to pulp and paper makers, merchants, publishers, printers, packaging producers and consumers of paper and board products.

Alongside an award-winning programme, PRIMA provides the perfect environment for you to connect with senior decision makers and key players from across the industry and build on those all-important business relationships. 

PRIMA 2026 is taking place as a strategically focused one-day event as part of Smithers Paper Week 2026, followed by a networking dinner. The event will provide delegates with the opportunity to get the latest developments in the fibre network, in-depth background information and a clear understanding of future challenges and solutions from top leaders in the industry.

• Global markets - supply/demand outlook; regional comparisons
• Paperisation - keeping the commitment going
• European bioeconomy strategy - reinforcing the Europe's strengths
• Supply chain, materials management and decarbonisation - forging strong partnerships up and down the value chain
• Regulatory strategy in the context of balancing European competitiveness with sustainability goals
• Innovation financing and pipeline-building - lessons learned from start-up / scale-up journeys
• Manufacturability - adaptation and commitment required to support paperisation

Speakers included C-Level Executives from the likes of Smurfit Kappa, CEPI, MM Karton, Sappi, Mativ & more.

Why attend?

As a delegate, you can expect a community of expert industry leaders, fellow peers and a carefully researched programme driven to facilitate better knowledge and mutual understanding of the industry.

In particular, you will take away up-to date industry news, the latest developments in the fibre network, in-depth background information and a clear understanding of future challenges and solutions within the agenda.

PRIMA at a glance:

• Strategic one-day format, meaning we could focus the agenda on the key strategic topics that matter most
• Network with senior representatives of leading paper and pulp industry players. Attendees include senior experts from Smurfit Kappa, MM Group, NatWest, BusinessEurope, Cepi, Climate Bonds Initiative, Sappi, Paptic, Bobst, AB InBev, Holmen, Unilever, HB Fuller, BASF, Dow, Omya and more
• 4 sessions & 20+ speakers

"An extremely well organised, insightful event with brilliant networking opportunities. A must-attend for anybody in the forest fibre and paper industry."
- UK Country Manager, Two Sides

Who attends?

Previous delegates include: